Depending on your product, getting great results from E commerce SEO can be an extremely competitive landscape. If you’re selling common products like clothing, cosmetics, or food, expect competition to be fierce and un-relentless. Employing an effective e-commerce SEO expert is absolutely critical to see results from organic traffic to your webpage.
However, if you have a niche product that does not have a high level of competition then you have a better chance of ranking well on Google for the products you’re bringing to the market. In some instances you can take both approaches — find a niche product to generate traffic while selling more general products to improve overall revenue.
As you start to market your products, you will realise your best sellers and your duds. Understanding why your best sellers are so successful will be the key to future product offerings and development. Tools like Google Webmaster will allow you to analyse your traffic and determine what keywords are funnelling customers to your page.